Bending the SEO Rules a Bit

Ok, sure, I'm guilty as charged. But that's part of being good at what you do, you know your boundaries and dance around that line.

For me bending the rules only occurs internally, within my own web site and its web pages and its content and its coding and its internal linking structure and its navigation system and its images and its architecture and ... get it.

To go outside my own coding (manipulation of the off-site search engine ranking factors), seeking external link boosting help is by default cheating by attempting to trick the search engine into believe your web pages must be important and credible (they don't usually need to be intelligent looking). Frantically or automatically gathering inbound links is cheating. This applies to any link building strategy not originating from natural sources (ie: one webmaster offers his visitor additional relevant content on someone else's webpage). The off-site ranking factors were originally intended to measure indicators of a web page's importance, as these influences naturally developed (and that concept worked really really well, for about a month). Artificially amassing of huge volume of credible and relevant incoming links is already well beyond the line of bending the rules. In the off-site scheming game (most grey to black hat SEOs), the link building strategists don't really have any rules. There gig is to just keep spamming the forums with their bizarrely clustered textual links and blog comment all over the place like madmen, loading the dumpster directories with their dumpster calibered web page links, signature spamming everywhere they can or whatever else trendy search engine manipulating technique may still be working ... and all the friekin' buying, selling, trading, giving away for free this ... extorting and ... well you get it ... there should not be any need for any of this tarnishing my precious world of SEO, and letting it infect the corners of the globe; it's a really bad plaque this link building industry.

Might as well remind Canadian business web site owners ... while I may have caught your attention ... if you were considering outsourcing your search engine optimization, I suggest you try to steer yourself clear from SEO outsourcing services altogether. The reasons why are because you really don't know the face of the one that is spamming your links all over blog comments and forums, you probably have little concept of what exactly the will do to "100 % guarantee you top this and that". See your outsourcing copy/paster how in the end roams tent to tent, shop to link shop. How did that person over there (who should probably be in school) become the one that manually lists your web site in tens of thousands of dumpster directories of link farming, ad clicking, link scheming, popularity seeking, search engine deceiving, ... sorry for the rant ... I'll stop there. I'll be Ok in a minute.